Over the years, I have seen a number of factors that have been the root cause of a company’s distress. The most common are mismanagement and financial irregularities.
The hard skills of a BRP or turnaround professional is to implement systems and processes (checks and balances) that addresses the company’s distress. While it often seems complicated, it is the easy part of the business because it can be controlled.
The harder part of the business is addressing the soft skills. As a person who has held top executive positions, I have seen the impact that corporate burnout has on business leaders. Thew worst thing a business leader can do is make a critical decision when he/she isn’t operating at full capacity.
The Covid-19 Pandemic has caused major disruption in the world of business. We need time to rehabilitate from the trauma of the pandemic and plan a road for recovery. This was discussed in a very interesting article I recently came across on the Harvard Business Reviews website. The article was written by David Rock who is the co-founder of the Neuroleadership Institute.
Community therapy
The article points out that being in shock with others has the intriguing effect of bonding you together. “The start of this was the easy part,” one CEO told me recently, echoing what I’ve heard from hundreds of other executives. “We were all fired up, sharing this incredible experience, with an intense mission that kept us focused. We needed to save the company, protect our customers, and keep the ship afloat. Compared to now, those early days were a breeze.”
During the shock phase, the brain does what it needs to do to get you through the moment. It’s when the shock subsides and the pain kicks in that things really start to be problematic.
Phase two of our collective global trauma, the pain stage, started around April 2020, once we realized the pandemic wasn’t going to be over in a month or two.
The article adds that this prolonged period of psychic pain came from three deep psychological needs not being met. First, our need for certainty was thrown off track. Our lives are built on patterns we can count on like where our clothes hang, when we eat breakfast, the way we get to the office. Studies show that even banal certainties activate reward networks in the brain, whereas mild ambiguities can activate strong threat responses, using networks similar to those triggered by physical pain. The absence of reliable patterns means it literally hurts when we’re not able to think more than a few days ahead.
The second psychological need that wasn’t being met is our desire for control, or autonomy, which has plummeted with every new confusing piece of information about the virus. For a long time, we didn’t know whether masks made a difference, whether to let our mail sit for 48 hours before opening it, or whether going to buy groceries was banal or potentially life threatening. As humans, we crave control, so this reduced feeling of having a say in the outcome further triggered us.
Finally, there was our desire for connectedness with others, our normal go-to when things get tough, which was wrenched away with lockdowns. Gone were the consoling hugs, the warmth of a friend’s touch, the ability to even just be around others. Instead, we had the pain of isolation, which studies show can be even more debilitating to our health than smoking.
The article points out that the pain started to diminish this summer, as vaccinations rolled out and we thought maybe we were out of the worst of it. We were ready to get back to the office or go on vacation. Then of course came Delta, and now Omicron.
Which brings us to our current stage — rehabilitation, which can be the most painful of all. It’s when we need to rebuild, repair, and regrow. And yet, by this point, we might be so over that walking boot, or that home office, that we can hardly stand it. And, as we learned in recent months, it’s all too easy for our hopes to be dashed and to fall into despair if we feel we have a setback.
For this last difficult phase, we have to dig deep to make this time a little easier, particularly as we focus on getting back to normal routines at work. Here are three ideas to consider during recovery.
Don’t move too fast
After a month of icing and rest, my muscles had atrophied, but I didn’t know it. A few days after I started to run again — just a little earlier than my doctor recommended — I felt a painful twinge in my ankle, and I hung up my running shoes for another frustrating month.
The article points out that the closer you get to the vision of full rehabilitation, the more likely you are to rush and have another setback. This is because we tend to pick up the pace the closer we get to completing something. Seeing a finish line makes us run faster in every way, as well as feel more desperate for the end.
Many companies rushed to make back-to-the-office plans for the fall, but the pandemic had other ideas. Some firms exhausted their project teams by moving the goalposts multiple times, before recognizing that this rehabilitation phase will take however long it will take. Others reopened offices, only to discover that a small percentage of employees at most felt safe enough to come back.
The lesson? Wait until your ankle, or your employees, are truly ready for action before you make big changes. And when you make those plans, take it slow and give everyone a lot of time to digest and process those plans. We’re all still a little tender.
Value progress
The article adds that, speaking of tenderness, our nearly two years of working from home have caused many social skills to atrophy. Some of us have forgotten how to be civil in public, how to be in a meeting in the same room, or how to manage normal workplace stress on top of all our other emotions.
There’s power in labelling the skills that have atrophied, and the stresses we’re experiencing around them. Studies show that putting words on difficult emotions helps dampen them, because labelling puts distance between our experience and the sensation.
Some leaders will be frustrated when things aren’t moving at a fast clip. But incremental progress is key to recovery. For our brains to meet long-term goals, they must receive smaller, rewarding, dopamine-releasing progress markers. So, keep celebrating the wins, no matter how small.
Remember we’re all working wounded
The article points out that perhaps the most important takeaway in the rehab stage is to have patience. Self-compassion through adversity is linked to more stable resilience and is a predictor of well-being. It’s easy in times of recovery and isolation to become so introspective that we forget others are struggling with recovery, too. Research shows that compassion doesn’t just help us be patient with ourselves; it also increases our ability to be patient with others who may also be struggling.
The article adds that, to that end, it’s important to note that studies on the length of time needed for trauma recovery show wide variability. Some people recover in months, and others need years. No two rehabilitations — whether it’s on an individual level or an organizational one — will look the same, so having compassion with where people are at will be paramount to come out of rehab strong.
Robin Nicholson is the Director of Corporate-911 and is a Senior Business Rescue Practitioner.